Telma Madagascar Fuels Growth and Innovation Using Sicap’s Mobile Device Solutions

Telma Group builds automated device configuration, mobile banking and other value-added services using Sicap’s Device Management Centre, Unstructured Supplementary Service Data (USSD) and USSD Menu Browser (UMB) solutions.  

BAAR, Switzerland, 25 Oct 2017: Sicap Schweiz AG, the global mobile device management vendor announced today that Telma Group (Madagascar) the leading telecom operator in the country utilizes the company’s Mobile Device Management Centre (DMC), USSD and USSD Menu Browser solutions for fueling its mobile growth and enabling innovative value-added services such as its MVola mobile banking application and prepaid online reload service.

Madagascar is a unique market with an approximate mobile broadband and SIM penetration of only 30% (GSMA, Q4, 2015). Despite providing a great revenue growth opportunity for the local operators, the large share of low-cost handsets makes Madagascar’s mobile profits also hard to get. Low-cost devices are costly for operators as they are more difficult to connect to a network and the owners frequently seek for support from operators’ care centers. The under-developed mobile device base also makes implementation of value-added services challenging for mobile operators.

According to Jerome Valentin, the Chief Technology Officer at Telecom Malagasy Sicap’s solutions are a perfect match for African operators such as Telma. ”Sicap’s Device Management Centre automatically detects and configures most device brands in the African market and handles devices with fake device identification code (IMEI),” explains Jerome Valentin. “Sicap’s USSD and USSD Menu Browser solutions enable us to implement innovative value-added services, which can be used by low-end features phones as well as by smartphones,” Valentin adds.

“We are proud of our long-lasting and trusted partnership with Telecom Malagasy. A close co-operation with innovative and agile African operators such as Telecom Malagasy has enabled us to develop a strong solution portfolio for the world’s fastest growing mobile market, Africa,” explains Markus Doetsch, the Chief Executive Officer at Sicap Schweiz AG.

Currently more than 70 mobile service providers in 40 countries use Sicap’s Device Management Centre (DMC) which would make it the world’s most deployed device management solution. Sicap’s Cloud platform combines a managed service model with pay-as-you-grow pricing to ensure customers have a fast delivery time and OPEX-friendly ownership.

About Telma:
Part of Axian Group, Telma is the 1st Telecommunications Operator in Madagascar. Telma aims to empower all Malagasy to become citizens of the digital world by offering them a unique set of communication tools: landline / mobile / national 4G & fiber optic internet connexion, information website (Moov portal), accessible products (Telma smartphones, tablets) and Mobile Financial Services (Telma Money / MVola). More than an operator, Telma acts as well everyday with the Telma Fondation. For more information : and

About Sicap:
Sicap is a global telecommunication and IoT solution provider for Mobile Network Operators and Mobile Virtual Network Operators delivering an all-encompassing customer experience to make the mobile world more profitable, manageable and secure. Founded 20 years ago as a Swisscom spin-off, Sicap now delivers solutions to more than 80 mobile service providers in 76 countries. Its international team in ten locations ensures excellent customer service worldwide. Sicap solutions include IoT service enablement, device and SIM management, customer insights and engagement and security solutions. Sicap’s Cloud-based solution can manage service delivery with a pay-as-you-grow business model to give customers cost-efficient ownership with a quick turnaround. For more:

Media contact:
For further information and images, please contact:
Magnus Moller Petersen
EVP Sales and Marketing
Sicap Schweiz AG Tel: +45 20 77 30 16 Email: