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USSD MENU BROWSER

USSD (Unstructured Supplementary Service Data) is the ideal channel for value-added services and customer self-care services. Sicap USSD Menu Browser (UMB) enables fast implementation of new services by configuring the menu on the server side. For the customer, USSD menu services are simple and free of charge. The service code is stored in the SIM card (ADN) or can be sent by V-card for example so that users have direct access from their contacts list. 

Value-added services and self-care

UMB is typically used to handle customer requests for :

  • mobile information
  • mobile entertainment
  • mobile payment
  • location-based services
  • account statements
  • prepaid reloads
  • language choices
  • multiple SIM management

Customer care

UMB could also be used to set up a customer care helpline. Simple menu choices such as "press one to update your service options, press two for billing queries" could trigger a connection with the appropriate customer care agent or send back a "try again" message if all the lines are busy.

Manage USSD services in an all-IP network

Sigtran signalling over IP can take away many of the limitations which exist in traditional SS7 signalling. Sigtran implementations by Sicap in operator networks open up new perspectives for USSD performance, with increased USSD capacity. Web-based transmission means that UMB platforms can be installed and run from any location. Centralized UMB systems can be used for cross-network USSD services within operator groups, or hosted by Sicap at a remote location for service delivery in ASP mode.

Key Features:

  • High-performance, multi-threaded application
  • Supports several protocols including standardised TCP/IP, http (XML), UCP, SMPP, CIMD2 USSD
  • scalable and possibility of services in hosted mode.
  • Supports SIGTRAN and high speed links
  • Flexible and easy to configure - Web GUI for online menu definition
  • Enhanced billing features
  • Supports push/pull services
  • Supports multiple connections (for redundancy and load sharing)

Operator benefits:

  • reduce operational costs (unbilled voice calls, IVR maintenance costs)
  • Increases ARPU by offering interactive services to all your customers
  • Fast response time for customer requests- 2 seconds.
  • Ideal complementary interface to existing information services already running on SMS/WAP
  • Inexpensive - USSD already exists in operator networks


Downloads

Factfile [391 kB]

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